Posts Tagged: marketing tips
Why is a mission statement important?
Establishing goals and targets is a necessary step that any type of brand needs to prioritise from the very moment they start. Why is this? Because it’s like a road map: it gives you a…
- Jun 22
What to consider when targeting an influencer
Influencer marketing is now rapidly becoming one of the most prolific ways of advertising as it expresses a tone of voice absent from traditional marketing practices – genuine, with a sense of authenticity that doesn’t…
Getting the most from omni-channel marketing
Currently, the centre of the digital world is mainly focused on the personalisation of all content which users consume so that they receive a product according to their preferences, which leads to greater acceptance due…
- Jun 12
Benefits of programmatic advertising
One of the most fascinating aspects of digital marketing is that it’s always in a constant state of development, improvement and evolution, so it’s pretty easy to find new and interesting tools for your brand’s promotion and one of the biggest tendencies in recent times has been the rise of programmatic advertising. Programmatic advertising is…
- Jun 01
How to build and maintain your online user base
What do Michael Jackson, The Harry Potter franchise, and the FIFA World Cup all have in common? A significant fanbase.
Using influencer marketing to leverage Instagram
What do you get when you when you put a rapidly emerging trend, i.e. Influencer marketing with one of the biggest social media platforms i.e, Instagram? The end result is a completely new and unrecognisable…
5 significant trends in influencer marketing for 2019
It’s not news that influencer marketing has become one of the most prolific forms of marketing from the day social media was introduced. As information becomes increasingly accessible towards all levels of the public, marketers…
Creating a brand, is it as easy as it seems?
When you think of companies like Apple, Zara, or BMW for example. You’d instantly think of a few things once you hear those words; things like elegance, minimalist, luxurious etc. But the question really, is…
Influencer marketing is on the rise, here’s why
Snapchat, Instagram, YouTube and Facebook. Ask anyone, and they’ll tell you it’s a big part of their lives. The rise of social media in the late 2000s has graced us with an era of greater…
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