Posts Tagged: marketing strategy
Brand logo designs that have wowed the public
With the rise of social media and technology in our society, the term “trend” has evolved to what is currently a popular and hot issue or discussion online. – may it be related to design,…
How to start a successful podcast
Podcasts have exploded in the last few years. In fact, in the US, over 90M Americans tune in to podcasts every month. This trend is real in other countries as well. This is why businesses should think about how to start a successful podcast and include this medium in an ever-growing number of ways to…
How brands leverage on special holidays for marketing
Holidays are among the best times for brands to boost marketing. Marketing campaigns, particularly at these special times of the year, can easily translate into sales. Here are ways on how brands can effectively leverage marketing on special holidays The big WHY Before we go any further, brands need to understand the value of holiday…
Designing your advertisement messages
When it comes to marketing, effective advertisement messages rule the day. With so many churned out every single day, it definitely is a challenge to stand out. Here are some pro tips and tricks in…
Public relations vs. marketing
How to differentiate the two? Public relations is usually mistaken for marketing. Although the two processes complement each other, they are vastly different in meaning, goals, and functions. Here are the things that will help you differentiate between public relations and marketing. Definition Let’s begin with the most fundamental difference – definition. Marketing is associated…
Colour psychology in marketing
Study after study shows that consumers are attracted primarily to the colour of advertisements. A deeper look into this topic reveals one glaring conclusion – that colours have psychological relevance where marketing is concerned. This…
What is Facebook lookalike audience?
If you have been in the marketing scene, you know that it is essential to reach new people that might be interested in your product or service. New people mean new sales! And we all…
- Feb 11
Viral marketing? Here are 5 options for you!
Social media is a noisy place. Everyone on the platform is shouting something and a moment of calm does not exist in that atmosphere. How can your brand rise above the noise and make a…
- Jan 21
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