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Posts Tagged: marketing goals

Public relations vs. marketing

How to differentiate the two? Public relations is usually mistaken for marketing. Although the two processes complement each other, they are vastly different in meaning, goals, and functions. Here are the things that will help…

Roxanne Bernadette M. Yabyabin

Oct 29

Branding and Marketing Digital and Social Media

Which should you use: boosted posts or Facebook ads?

If you’re new in the world of social media advertising, you might find it hard to choose which promotional tactic will work best for your business and your marketing goals. In Facebook, for instance, you’re…