Posts Tagged: brand
What to consider when targeting an influencer
Influencer marketing is now rapidly becoming one of the most prolific ways of advertising as it expresses a tone of voice absent from traditional marketing practices – genuine, with a sense of authenticity that doesn’t…
Getting the most from omni-channel marketing
Currently, the centre of the digital world is mainly focused on the personalisation of all content which users consume so that they receive a product according to their preferences, which leads to greater acceptance due…
- Jun 12
Benefits of programmatic advertising
One of the most fascinating aspects of digital marketing is that it’s always in a constant state of development, improvement and evolution, so it’s pretty easy to find new and interesting tools for your brand’s…
- Jun 01
Is it worth switching to an Instagram creator profile?
The newest thing to come out of Instagram’s front door is the Instagram Creator profile. It is essentially a tool for Instagram influencers; allowing them to what they do best – influencer marketing – with…
What are Instagram highlight covers
Instagram is becoming much more popular each day and this is a trend that has been going on for a couple of years now, so it’s not surprising to see a lot more brands getting…
- May 18
A quick guide to increasing social media engagement
It’s here, it’s there, it’s everywhere. Social media has undoubtedly woven itself into the very fabric of our lives and it has since become a platform we use to catch up on the latest news…
Getting the most out of Instagram as an Instagram creator
Recently, Facebook has published a guide on assisting Instagram creators to get the most out of the platform. While it’s safe to assume that most creators out there already have a good command of the…
How to build and maintain your online user base
What do Michael Jackson, The Harry Potter franchise, and the FIFA World Cup all have in common? A significant fanbase.
Using influencer marketing to leverage Instagram
What do you get when you when you put a rapidly emerging trend, i.e. Influencer marketing with one of the biggest social media platforms i.e, Instagram? The end result is a completely new and unrecognisable…
5 significant trends in influencer marketing for 2019
It’s not news that influencer marketing has become one of the most prolific forms of marketing from the day social media was introduced. As information becomes increasingly accessible towards all levels of the public, marketers…
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